How do we come up with a brilliant idea, measure its value and plan to bring it to life?

Today, ideas that can be applied to make a difference in their way, transform in a comprehensive framework, and provide long-term impact come to the fore. This is more than just our core motivation in the business world. It is the key to solving many sustainability problems humanity faces, such as the climate crisis, inequality, and social injustice.

But solving such problems requires a process because the mere existence of the technology is not enough for it to find a place in the market. An innovation management process that addresses concerns over governance activities and the market approval of new solutions.

Innovation management is the key to success, and an invention can only lead to a win if it integrates with the right strategy and vision.